Posachedwapa, ma bartender asanu ndi atatu apamwamba ku China ku mainland a Diageo World Class adabadwa, ndipo ma bartender asanu ndi atatu atsala pang'ono kutenga nawo mbali m'mafainali odabwitsa a mpikisano waku China.
Osati zokhazo, komanso Diageo adayambitsanso Diageo Bar Academy chaka chino. Chifukwa chiyani Diageo adayika mphamvu zambiri pamaphunziro a bartending? WBO adayang'ana izi
Mitundu yayikulu imakumbatira chikhalidwe cha bartending
Mpikisano wa Diageo World Bartending pamwamba asanu ndi atatu
Pankhani imeneyi, wodziwa zamakampani adanenanso kuti m'zaka za m'ma 1990, pamene chikhalidwe cha msika wausiku chinali chitangoyamba kumene ku China, anthu ambiri adagwiritsa ntchito vinyo wachilendo kumwa zakumwa, zomwe zinapangitsa kuti malonda oyambirira ayambe kugulitsa vinyo wakunja. Chifukwa cha izi, msika wausiku nthawi zonse wakhala imodzi mwa njira zofunika kwambiri zogulitsira vinyo wakunja.
Izi zili choncho, ndipo kusinthasintha ndi imodzi mwa njira zosavuta kumwa vinyo wakunja kwa ogula aku China. Masiku ano, malo odyera ambiri afalikira m'dziko lonselo. M'badwo wachichepere wobzala udzu ndi maphunziro osiyanasiyana a bartending amathanso kupanga chiwopsezo panthawi ya mliri. Chithumwa chosatha cha bartending chikuwonekera.
Zowonadi, kugwiritsa ntchito gin, tequila, kachasu, ndi zina zotere monga vinyo woyambira, kuphatikiza zosakaniza zosiyanasiyana, zakumwa, ma ice cubes, ndi zina zambiri, ma cocktails osiyanasiyana onunkhira amatha kulandiridwa mosavuta ndi anthu ambiri kuposa kumwa mwachindunji. Kwa ma brand, kutsatira zizolowezi zodyera zotere mosakayikira ndi mwayi wabwino woyandikira ogula.
M'malo mwake, Diageo amachita nthawi zonse. Pamene WBO adatenga nawo gawo pamwambo wa mtundu wa kachasu wa Diageo a Johnnie Walker zaka zambiri zapitazo, kazembe wamtunduwu adapereka gawo limodzi panjira yomwe amakonda kusakaniza. Tsopano, Diageo yakhazikitsa Diageo Bartending Academy ndipo idachita nawo Diageo World Bartending Competition, yomwe yasintha kuchoka pofikira ogula mwachangu mpaka kulimbikitsa chitukuko chamakampani.
Pambuyo pa mpikisano woopsa, asanu ndi atatu apamwamba ku China ku China a Diageo World Bartending Competition potsiriza adatuluka. Pakati pawo, Southeast ndi Midwest Divisions zomwe zinatha kale
Osati Mpikisano wa Diageo World Bartending wokha
Anayambitsanso applet ya Diageo Bartending Academy
Kuyambira pomwe idakhazikitsidwa mu 2009, opitilira 400,000 ochokera kumayiko ndi zigawo 60 adapikisana nawo pagawo lomwe likuyembekezeredwa kwambiri. Tsopano, patatha zaka zisanu ndi zitatu, Diageo World Bartending Competition wabwereranso ku China.
Mpikisanowu umagawidwa mu zovuta ziwiri: "Talley Classic Martini" ndi "Ambassador Whisky". Pavuto loyamba, okonzawo adanena kuti mtundu wa martini Tali 10 gin umagwiritsidwa ntchito ngati vinyo woyambira, ndipo oposa asanu omwe adasankhidwa pamalowa adagwiritsidwa ntchito kuti agwirizanitse vinyo wokwanira, wowonjezera, wodzaza ndi waukhondo. . Chinthu chachiwiri ndikugwiritsa ntchito Johnnie Walker Blue Label Scotch Whisky, Sogden 15 Year Old Single Malt Scotch Whisky, ndi Taiska Storm Single Malt Scotch Whisky, zonsezi zimabwera ndi zosakaniza zawo zomwe zimadyedwa kuti ziphatikizidwe.
Panthawi imodzimodziyo, zovuta ziwirizi zimafunanso kuti ochita nawo mpikisano azikhala ndi zofunikira pa chidziwitso chamtundu wa malonda ndi malonda, kufotokozera momveka bwino kwa whiskey ndi gin, ndi kulingalira kwa mautumiki.
Pofuna kupereka mwayi wotsatiridwa ku mipiringidzo yopambana mdziko muno komanso osewera omwe asankhidwa pampikisano wachigawo, Diageo adachita nawo Diageo World Class 2022 Cocktail Festival kuyambira pa Marichi 1 mpaka Meyi 11. Alendo amawononga m'sitolo Ndikuyang'ana nambala ya QR kuti mutsatire pulogalamu yovomerezeka ya Diageo, mudzakhala ndi mwayi wopeza mphatso. Jambulani nambala ya QR ndikulemba mafunso pa bar yomwe mumakonda kuti mutenge nawo mwayi wojambula. Mphothoyi imaphatikizapo matikiti opita ku World Class finals.
Ndikoyenera kutchula kuti imodzi mwazolowera mpikisanowu ndi applet ya Diageo Bartending Academy. Zimanenedwa kuti Diageo Bartending Academy ndi pulogalamu yachidziwitso cha bartending yomwe idakhazikitsidwa ndi Diageo.
Panthawi imodzimodziyo, zovuta ziwirizi zimafunanso kuti ochita nawo mpikisano azikhala ndi zofunikira pa chidziwitso chamtundu wa malonda ndi malonda, kufotokozera momveka bwino kwa whiskey ndi gin, ndi kulingalira kwa mautumiki.
Pofuna kupereka mwayi wotsatiridwa ku mipiringidzo yopambana mdziko muno komanso osewera omwe asankhidwa pampikisano wachigawo, Diageo adachita nawo Diageo World Class 2022 Cocktail Festival kuyambira pa Marichi 1 mpaka Meyi 11. Alendo amawononga m'sitolo Ndikuyang'ana nambala ya QR kuti mutsatire pulogalamu yovomerezeka ya Diageo, mudzakhala ndi mwayi wopeza mphatso. Jambulani nambala ya QR ndikulemba mafunso pa bar yomwe mumakonda kuti mutenge nawo mwayi wojambula. Mphothoyi imaphatikizapo matikiti opita ku World Class finals.
Ndikoyenera kutchula kuti imodzi mwazolowera mpikisanowu ndi applet ya Diageo Bartending Academy. Zimanenedwa kuti Diageo Bartending Academy ndi pulogalamu yachidziwitso cha bartending yomwe idakhazikitsidwa ndi Diageo.
Kupanga keke yamakampani kukhala yayikulu ndi njira yamakampani otsogola
Kaya ndi Diageo World Bartending Competition kapena Diageo Bartending Academy, mphamvu ndi ndalama zomwe zimafunikira sizotsika mtengo. Chifukwa chiyani Diageo sayesetsa kuchita izi?
Diageo ndi gulu lodziwika bwino la vinyo padziko lonse lapansi lomwe limasonkhanitsa mitundu yopitilira 200 ya vinyo wapamwamba kwambiri ndipo ili ndi maukonde ogulitsa m'maiko ndi zigawo zopitilira 180. Mbiriyi imaphatikizanso mitundu ya ogula a Scotch whiskey monga Johnnie Walker, The Singleton, Mortlach, Talisker, Lagavulin etc., komanso mitundu yoyambira m'magulu osiyanasiyana a mowa monga Baileys, Tanqueray, Smirnoff, Don Julio ndi Guinness, ndi zina.
Nthawi yotumiza: Jun-17-2022